Why You Can’t Always See Exact Session Counts for the Previous Day in GA4
If you’ve logged into GA4 in the morning and noticed that the previous day’s session count doesn’t look quite right, you’re not alone. This is a common GA4 behavior — not necessarily an “issue.” The Main Reason: Data Processing Latency GA4 does not process data in real time for standard reports.Here’s what you should know: … Read more